Quality content writing for blog on web is bit different experience from writing for print media. Often the quality content writers from print media complains to found repetitive words on the web which sounds annoying to them. But this repetition of certain words on the blog or web is what we called keywords are very essential for SEO or search engine optimization.
Why quality content writing for blog is different from print media?
While writing quality content for blogs or website, the content writer has to take care of getting rank in search engine to reach their article to maximum visitor for most of keyword search. The search engines on the other hand rely upon density of keyword used in the content as one of the factors determining the relevancy of the content with the searched keyword or keyword phrases. So, the repetition of keyword becomes necessary while writing for blog or websites.
The print media does not depends upon the keyword repetition for gathering popularity, they instead use different publishing strategies to attract their readers which includes better cover-page photography, attractive interesting articles along with quality content.
How much keyword repetition is necessary on the web?
Though keyword frequency to increase keyword density is necessary for SEO but some bloggers or amature SEO masters overdo with the frequency of appearance of keywords on the same page. Since keyword density is one of the essential tool os SEO, so abusing it will definitely let you in trouble as search engines do penalize your site either by decreasing search engine ranking of your website / blogs or by not bann it for keyword stuffing or spamming. So, it is a wise decision to keep restrict your keywords on a single page max. upto three and the density should be limited between 3% to 5%. Though this is never a written rule but a general trend followed by successful bloggers and webmasters.
